
Agency Wins Global Recognition for Innovation, Leadership, and Creative Excellence
Yell Shanghai made a striking impact at the ECI Awards China 2024, securing multiple prestigious accolades for its trailblazing contributions to the creative industry. At the forefront of these honors was Founder and CEO Dissara Udomdej, who was named “The Business Creative Talent of the Year” at the Innovator of the Year event. This recognition underscores Udomdej’s transformative leadership and innovative approach, which blends technology and cultural storytelling in his work.
The agency’s notable achievement was also marked by the success of its “Run2gather” campaign, which clinched a Silver award. This award highlights Yell Shanghai’s exceptional ability to captivate and engage audiences within China’s fiercely competitive creative landscape, demonstrating its ability to combine cutting-edge technology with cultural resonance.
In a defining moment of the evening, Udomdej was also appointed “ECI Global Ambassador,” a prestigious role that reflects his commitment to fostering international collaboration and innovation. His appointment underscores Yell’s expanding influence in the global creative arena, as well as its growing presence beyond its Thai roots.
Held in Shanghai on December 18, 2024, the ECI Awards brought together leaders from the digital economy, and Yell Shanghai’s recognition exemplifies the agency’s increasing prominence in both the local and global creative industries. As the Chinese creative sector embraces Yell’s groundbreaking work, the future looks bright for continued growth and impact.


